10×10 modular kit
$7,500 to $22,500Worked out at $75 to $225 per sq ft for modular exhibits. Source: Triumfo
Smaller shows
- Frame back wall with fabric graphic
- Counter
- Lights
Modular trade show booths that change size with your shows
A modular trade show booth is built from a kit of frames, panels and fabric graphics that re-assemble into different shapes and sizes. Buy it once, then set it up as a 10×20 at one show and a 20×20 at the next.
Free for exhibitors · No obligation to book · Up to 5 matched builders
145vetted US builders
4.73 Google, 4,504 reviews
1,314booth photos
42cities
Booths our builders made for
Real booths
Modular trade show booths our builders have made
One booth from each builder's own portfolio. Filter by type or by the builder's price level, then get quotes for one like it at your size.
Booth type
Price level
Showing 19 of 19 booths
Price level is the builder's, our estimate from its own website.
Exhibit Network
★ 4.9 (76) · Houston
Condit Exhibits
★ 4.6 (27) · Denver
Modular Exhibits
★ 5.0 (26) · Las Vegas
DisplayCraft
★ 4.7 (14) · Plainville
Featherlite Exhibits
★ 4.6 (14) · Chicago
Exhibition Display
★ 5.0 (10) · Las Vegas
Classic Exhibits
★ 4.6 (8) · Milwaukie
Iconic Displays
★ 5.0 (6) · Los Angeles
Exhibit Boss
★ 4.9 (100) · Las Vegas
Exhibit Experience
★ 4.8 (92) · Orlando
Trade Show Display Depot
★ 4.6 (49) · Las Vegas
Expo Convention Contractors
★ 4.5 (34) · Las Vegas
Photos belong to the builders shown.
Prices · updated 26 October 2026
How much does a modular trade show booth cost?
Short answer
Modular exhibits typically cost $75 to $225 per square foot: about $7,500 to $22,500 for a 10×10, $15,000 to $45,000 for a 10×20 and $30,000 to $90,000 for a 20×20. Another guide puts a portable or modular 10×10 at $5,000 to $15,000. Many are also rented: a 20×20 modular island rents for $18,648 plus $20,389 for graphics in one 2026 catalogue.
Sources: Triumfo, Classic Exhibits, Exhibits Northwest
| What | Price | Source |
|---|---|---|
| Per square foot | $75 to $225 | Triumfo |
| 10×10 modular boothWorked out at $75 to $225 per sq ft for modular exhibits | $7,500 to $22,500 | Triumfo |
| 10×20 modular boothWorked out at $75 to $225 per sq ft for modular exhibits | $15,000 to $45,000 | Triumfo |
| 20×20 modular islandWorked out at $75 to $225 per sq ft for modular exhibits | $30,000 to $90,000 | Triumfo |
| 10×10 portable or modular, second guide | $5,000 to $15,000 | Classic Exhibits |
| Rental example: 20×20 modular island | $18,648 plus $20,389 graphics | Exhibits Northwest |
Prices are published by the sources linked, checked 26 October 2026. Lines marked "worked out" multiply the floor area by the source's per square foot rate. Your quote depends on the show, the design and the builder.
Popular packages
Popular modular booth packages, with prices
What builders typically include at each level, with the published price. Pick one and builders quote it for your show.
10×20 modular kit
$15,000 to $45,000Worked out at $75 to $225 per sq ft for modular exhibits. Source: Triumfo
Splits into a 10×10 when needed
- Two graphic zones
- Counter and monitor mount
- Crates
20×20 modular island
$30,000 to $90,000Worked out at $75 to $225 per sq ft for modular exhibits. Source: Triumfo
Same kit, island layout
- Central tower from frame parts
- Counters facing aisles
- Lightboxes
Published prices, checked 26 October 2026. Builders quote the actual price for your show.
Is it right for you?
When a modular exhibit fits
Modular trade show displays sit between portable pop-ups and a full custom build. The parts are standard, so they are quicker to produce and lighter to ship, but the layout and graphics are still yours. Many builders add custom counters or towers to a modular kit.
A good fit when
- Your booth size changes between shows
- You want to own the booth without heavy freight costs
- You need to refresh graphics often
Think twice when
- You want shapes and finishes a frame system cannot make
- Your booth has to carry heavy products or AV walls
- You exhibit only once a year (renting may suit better)
What it costs
Where the money goes on a modular booth, line by line
Every quote is built from the same lines. Some are paid once, some at every show. Ask each builder to price every line separately so you can compare like for like.
| Cost line | What it covers | Paid | Published range |
|---|---|---|---|
| Design and fabrication | Drawing the booth and building the structure, counters and fittings | Once | $75 to $225 per sq ft Triumfo |
| Graphics | Printed fabric, panels and signage in your brand | Depends | Quoted |
| Lighting and AV | Lights, screens, video walls, often rented per show | Depends | LED walls and interactive demos: often 20% to 30% of a tech-forward budget Steadfast Displays |
| Flooring and furniture | Carpet or tiles, stools, tables, display cases | Every show | Quoted |
| Shipping and handling | Freight to the venue and the show's material handling charge | Every show | Drayage $1,000 to $10,000+ Classic Exhibits |
| Install and dismantle | Labor to build the booth before opening and take it down after | Every show | $2,000 to $20,000 Classic Exhibits |
| Show services | Electrics, internet, rigging for hanging signs, cleaning, ordered from the show | Every show | Electrical and internet $500 to $5,000 Classic Exhibits |
| Storage | Keeping an owned booth at the builder's warehouse between shows | Every show | $200 to $2,000 a month Classic Exhibits |
One kit, many sizes
How a modular kit grows with you
Plan the kit for the largest booth you expect, then use part of it for smaller spaces.
- 01
10×10 inline
A back wall and one counter from the kit, for regional shows and smaller events.
- 02
10×20 inline
The full back wall with two graphic zones, a counter and a demo station.
- 03
20×20 island
Walls rearranged into a central tower with counters facing all four aisles.
- 04
Add-ons
Lightboxes, meeting walls, monitor mounts and storage closets clip into the same frame.
Compare builders
Compare modular booth builders
The top 12 of 145 builders, side by side. Tick the ones you like and send them one brief.
| Select | Builder | Google rating | Since | Service | Custom | Rentals | 3D renders | Venues worked | Price level (estimate) |
|---|---|---|---|---|---|---|---|---|---|
Extreme CanopyAnaheim | ★ 4.9 (791) | 2003 | Build only | ✕ | ✕ | ✕ | · | $$ | |
DoTradeshow DisplaysChicago | ★ 5.0 (209) | 1995 | Build only | ✕ | ✓ | ✕ | 4 | $$ | |
Exhibit BossLas Vegas | ★ 4.9 (100) | 2017 | End to end | ✓ | ✓ | ✓ | 5 | $$ | |
Exhibit ExperienceOrlando | ★ 4.8 (92) | 2010 | Build and install | ✓ | ✓ | ✓ | 4 | $$$ | |
Exhibit NetworkHouston | ★ 4.9 (76) | 1989 | End to end | ✓ | ✓ | ✕ | 4 | $$ | |
Affordable Exhibit DisplaysLas Vegas | ★ 4.9 (64) | 1994 | Build and install | ✓ | ✓ | ✕ | · | $$ | |
DisplayitBuford | ★ 4.8 (59) | 1996 | End to end | ✓ | ✓ | ✕ | 4 | $$ | |
Dr. Mike's Expo ServicesLas Vegas | ★ 5.0 (57) | 2022 | End to end | ✓ | ✓ | ✕ | 4 | $$ | |
Trade Show Displays USLas Vegas | ★ 5.0 (31) | 2004 | Build only | ✓ | ✓ | ✕ | 4 | $$ | |
Exhibitrentals.comLas Vegas | ★ 5.0 (30) | 2017 | End to end | ✓ | ✓ | ✕ | 4 | $$ | |
Ace DisplaysDallas | ★ 4.6 (164) | 2006 | Build only | ✓ | ✓ | ✕ | 3 | $$ | |
Georgia ExpoAtlanta | ★ 4.6 (151) | 1986 | Build only | ✕ | ✓ | ✕ | 4 | $ |
Ratings from Google Maps. Services, years and venues as listed by each builder. Price level is our estimate from each builder's own site, from $ (budget) to $$$$ (luxury), not a quote.
By size
Modular booths by size
10×10Inline · 100 sq ft$3,500 to $6,500 to rent, $8,000 to $20,000 to build
10×20Inline · 200 sq ft$7,500 to $14,000 to rent, $15,000 to $40,000 to build
10×30Inline · 300 sq ft$30,000 to $75,000 to build custom
20×20Island · 400 sq ft$16,000 to $40,000 to rent, $50,000 to $120,000 to build
20×30Island · 600 sq ft$60,000 to $150,000 to build custom
20×40Island · 800 sq ft$80,000 to $200,000 to build custom
30×30Island · 900 sq ft$50,000 to $250,000
30×40Island · 1,200 sq ft$120,000 to $300,000 to build custom
40×40Island · 1,600+ sq ft$160,000 to $400,000 to build custom
By city
Where to find modular booth builders
Cities with the most vetted builders for this booth type. A local builder can save on freight and storage.
Questions
Modular trade show booth questions
How much does a modular trade show booth cost?
Modular exhibits typically cost $75 to $225 per square foot: about $7,500 to $22,500 for a 10×10, $15,000 to $45,000 for a 10×20 and $30,000 to $90,000 for a 20×20. Another guide puts a portable or modular 10×10 at $5,000 to $15,000. Many are also rented: a 20×20 modular island rents for $18,648 plus $20,389 for graphics in one 2026 catalogue.
What are the different types of trade show booths?
By layout: inline (one open side), corner (two), peninsula (three) and island (all four). By how they are built: custom, rental, modular and portable. Your floor plan sets the layout; how often you exhibit sets the build.
What is a modular trade show booth?
A booth made from reusable frames and panels, usually aluminium with fabric graphics, that can be assembled in different layouts and sizes.
Can a modular booth look custom?
Yes. The graphics, colors and layout are yours, and builders can add custom counters, towers or finishes to the modular frame.
Is modular cheaper to ship than custom?
Usually, because the parts are lighter and pack into fewer crates. Ask builders for shipping weights when you compare quotes.
Can I rent a modular booth?
Many rental booths are built from modular systems. Check the rentals page or ask builders to quote both rent and buy.
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